INNOVATION IN MARKETING
INNOVATION IN MARKETING A PRODUCT. Generally, all companies invest a lot of money on advertisements. Through these investments, many companies get outcome results only less than what they expected. In modern fast-changing world, this investment in advertisement has rapidly grown In this modern world to advertise a product is not important, but to advertise a product in a group of people who use such products a lot. As they are spending money on advertising their product on television, newspapers, magazines, and online social website, if they invest 10% of the amount in the free distribution of their product complimentary product. such complementary products should be able to carry outside and it makes advertisements through customers. A new customer easily get attracted and purchase the product through his neighbors who carrying such product by knowing the information very much from the previously purchased customers. A new customer believes information what t